July 1, 2025

#295: Sylvia Kang, Co-founder & CEO of Mira

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Today, I’m joined by Sylvia Kang, co-founder and CEO of Mira.

Enabling at-home hormone tracking, Mira combines hardware with app-based data interpretation, AI assistance, and coaching to help women navigate all stages of life.

In this episode, we discuss revolutionizing women’s health management through hormones.

We also cover:

  • Breaking taboos in women’s health
  • Building the largest continuous hormone dataset
  • Expanding from fertility to comprehensive wellness

The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.


Chapters:
(00:00) Introduction
(00:25) Sylvia’s Background: From Pianist to Biomedical Engineering
(02:30) The Gap in Women’s Fertility and Hormone Education
(04:00) Early Challenges Building in Women’s Health
(06:50) Consumer Reception and Community Building
(08:45) Understanding Women’s Health Problems Across Life Stages
(12:25) Women’s Health as Wellness Management
(15:45) Building the World’s Largest Hormone Dataset
(20:20) Research Partnerships and Clinical Applications
(22:15) Competition and Market Landscape in Hormone Tracking
(24:45) Connecting Data to Actionable Solutions
(30:05) Full-Stack Vision vs Focused Approach
(32:40) Expanding Beyond Fertility to Comprehensive Women’s Health
(37:00) New Product Launch: Ultra Four Test
(38:15) Conclusion

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