Research-driven news and insights.
Fitt Insider delivers curated news and expert analysis for busy health, wellness, and fitness execs.
Subscribe for insights on the wellness economy, gyms and studios, preventative healthcare, wearable tech, and more.
No spam. Unsubscribe at any time.

Trusted by Top Companies
Join our community of founders, operators, and investors from top companies:
Hear from the Fitt Insider Community
“By far the best one-stop shop to keep updated on the industry.”


David Long
CEO & Co-founder, Orangetheory Fitness
“So grateful to Anthony and Joe! They've built the best community for health and wellness.”


Calley Means
Co-founder, TrueMed
“The best newsletter out there for anyone looking to get into the health & wellness industry. Thanks for the dedication and bringing an incredible community together!”


Shizu Okusa
Founder & CEO, Apothékary
“Love Fitt Insider. The newsletter has made the cut for my must-read list.”


Tom Hale
CEO, ŌURA
“Fitt Insider is on my short list of must read emails, it's 5 stars in my book and I think you should subscribe.”


Jason McCarthy
CEO, GORUCK
“Fitt Insider is without a question the #1 resource for the health and fitness industry. It's truly exceptional and provides valuable insights and analysis that don't exist anywhere else.”


Michael Rutledge
Senior Director, FitLab
“I'm a big fan of your content. It helps me stay on top of the health & fitness industry and do my job more effectively. Thank you!”


Tom Ryan
VP of Strategy, NBA
“Your newsletter is the most informative in the business and the most engaging to read!”


Samantha Diamond
Co-founder & CEO, Bird&Be
“Every single one of these issues is so good and interesting to read. Crazy how consistent y'all are with this quality!”


Adam Putterman
Co-founder, Ours
“The quality of what you do blows me away every time I read your newsletters.”


Charlie Gower
Founder, The Nue Co.
“I just wanted to let you know how much I value your content. I have been in sports and entertainment for the last 20 years and your insider newsletter is industry gold. Appreciate all you do.”


Brian Killingsworth
CMO, F45
“I continue to be so impressed by your writing and research! Thank you for putting all this content out there. It's been really helpful in this ever-changing landscape.”


Sadie Kurzban
Founder, 305Fitness