Following its record-breaking 2025 show, Elevate, the UK’s largest trade show dedicated to physical activity, fitness, health and performance, will be celebrating its 10th anniversary as it returns to the Excel, London on 17-18 June, 2026.
This milestone event promises to be the most impressive yet, bringing together thousands of industry leaders, decision-makers and innovators whilst also shining a spotlight on its founding partners* who have exhibited at every Elevate since 2016 and have played an instrumental role in the event’s growth and success.
Building on the momentum of 2025, which welcomed over 6,500 attendees, 200+ leading brands and 200 world-class speakers, the 10th anniversary edition will include special features including dedicated legacy sessions that reflect on the progress made in the sector and looking ahead to the future.
The show’s comprehensive programme will once again include the four flagship Elevate theatres; Debate, Generate, Accelerate and Collaborate, alongside partner-led content that brings together experts from across the sector. Attendees can expect thought-provoking discussions on the future of the sector, cutting-edge product launches, interactive demonstrations and practical workshops designed to inspire meaningful change.
Speaking about the upcoming event, Lucy Findlay-Beale, Event Director at Elevate, said: “Elevate has grown into the UK’s most important meeting place for anyone passionate about physical activity, health and wellbeing. Over the past decade, we’ve seen the physical activity, health and wellbeing sector evolve and innovate in extraordinary ways. Elevate 2026 will be a chance to celebrate that progress, showcase the latest thinking and solutions and look ahead with excitement to what the next 10 years will bring for our industry..”
With over 60% of the exhibitor floor space already reserved, Elevate 2026 is set to surpass previous years in scale and impact. From start-ups to global brands, policymakers to practitioners, the event will once again provide a platform for every part of the industry.
Elevate remains free to attend and returns on the 17-18 June. To stay up to date with ticket release, register your interest in exhibiting or being a part of the speaker programme, visit www.elevatearena.com
*Founding partners include Active IQ, CIMSPA, EGYM, Health Club Management, MyZone, Jordan, InBody, Origin, RLSS, Gantner, JPL, The Hygiene Company, Xplor and the STA
Elevate is the UK’s largest trade show dedicated to the physical activity, fitness, and leisure sectors. It brings together suppliers, industry experts, and decision-makers from across the wellness, sports, and health industries. The event is known for its expansive exhibition showcasing the latest innovations, as well as its high-quality seminar programmes covering the most pressing topics in the sector. In 2026 the show will celebrate its 10th year.
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