Chelsea Piers Fitness, New York City’s premier fitness destination, is proud to announce a partnership with Gainful, the leading personalized nutrition brand offering unique protein blends combining clean, effective ingredients with the latest in performance nutrition science. Launching today, this collaboration marks Gainful’s first in-gym and in-café integration, bringing its high-quality, tailored supplements directly into the Chelsea Piers Fitness community.
Through this partnership, Chelsea Piers Fitness members will now enjoy access to Gainful’s clean, science-backed product line including vegan and whey protein powder, pre-workout, greens, and hydration formulas which will be incorporated into the cafe’s smoothie recipes and sold at each counter. Members will also receive direct access to Gainful products online with special member promotions running regularly, as well as receive products in exclusive new member kits.
“This partnership reflects our ongoing commitment to supporting the full fitness journey of our members,” said Andriana Spence, VP Marketing, Chelsea Piers Fitness. “By integrating clean, high-quality, performance-focused nutrition into our member experience, we’re providing members with the tools they need to fuel and recover from their workouts properly. Our community is at the core of everything we do and we’re proud to prioritize our member’s needs by curating best-in-class experiences, brands and services that support their unique goals.”
As part of the partnership, Chelsea Piers Fitness members will receive:
- A complimentary and personalized seven-day nutrition plan including product recommendations, nutritional areas of focus and a meal plan
- Exclusive credits and discounts at Gainful.com
- New member kits full of product samples, including greens, hydration, and pre-workout blends
- Access to members-only nutrition-focused events and activations
- Direct access to Gainful products at our in-club cafes through smoothies, greens, hydration, and pre-workout blends
For Gainful, the partnership represents a pivotal step in expanding beyond its direct-to-consumer roots and into an experiential, in-person fitness setting. By integrating its personalized, science-backed products directly into the daily routines of active, wellness-minded individuals, Gainful is making high-quality nutrition more accessible. United by a shared commitment to innovation and an individualized approach to wellness, Gainful and Chelsea Piers Fitness are providing members the opportunity to add clean nutrition to their fitness routine.
“We’re thrilled to be partnering with Chelsea Piers Fitness, a New York institution, as we expand beyond our DTC roots to meet our customers where they are,” says Gainful CEO, Dean Kelly. “Our shared communities are looking for tools and partners to help them feel and perform their best. Chelsea Piers offers a critical piece of that puzzle through their world-class gyms, but combining that with proper nutrition like Gainful makes a huge difference in how you perform and feel every day. Together, we offer an unmatched holistic solution for people looking to optimize their wellness. We can’t wait for the Chelsea Piers Fitness community to get to know Gainful – we know they’re going to love it and feel the difference.”
This collaboration reinforces Chelsea Piers Fitness’ commitment to elevating the member experience by curating a roster of premium partners that speak to the intersection of fitness, wellness and lifestyle. To experience the partnership offerings firsthand, please visit fitness.chelseapiers.com to inquire about a Chelsea Piers Fitness membership.
The Chelsea Piers brand represents the New York Metro area’s most dynamic sports and fitness center with its original 28-acre waterfront sports village complex located between 17th and 23rd Streets along Manhattan’s Hudson River. Chelsea Piers opened in 1995, transforming four historic, but long-neglected, piers into a major center for public recreation and waterfront access. Situated on Piers 59, 60, and 61 in the head house that connects them, Chelsea Piers features the Golf Club, Field House, Sky Rink, Chelsea Piers Fitness, and Bowlero at Chelsea Piers; the Pier Sixty, Lighthouse, and Current event centers; along with movie and television studios and The Marina at Chelsea Piers. In June 2018, Chelsea Piers opened its first stand-alone fitness club, Chelsea Piers Fitness in Downtown Brooklyn. The Chelsea Piers Fitness brand redefines the traditional gym experience, incorporating state-of-the-art training options, studio-quality class experiences, open creative spaces, unique design, and first-rate customer service. The clubs offer a wide array of traditional fitness options such as hot yoga, Pilates, cycle, strength, and cardio as well as sports specific fitness options like swimming, boxing, rock climbing, basketball, and sand volleyball. Chelsea Piers Fitness club locations include Chelsea, Downtown Brooklyn, Flatiron, Prospect Heights Brooklyn, and Stamford CT.
About Gainful
Gainful was founded in 2017 with the mission to make performance nutrition more personal. Gainful’s goal-based protein powders and customizable products are formulated to fuel the everyday performance of all individuals, whether you’re training for your 10th marathon or just starting your wellness journey. Gainful’s wide range of clean, effective and highly delicious supplements are designed to help people thrive in – and outside of – the gym, for everyday peak performance and wellness. Their products include protein powder, electrolyte mix, pre-workout, daily performance greens, creatine, collagen peptides and more. Gainful’s science-backed products are designed in partnership with a team of registered dietitians and sports nutrition experts to get maximum results with minimal ingredients. Every Gainful product uses clean, proven-effective ingredients, in clinically-studied amounts – and nothing else. No artificial sweeteners, no dyes, no fillers, and free from soy, corn, gluten and GMOs. Gainful is also the ONLY brand that pairs unflavored protein with a variety of individual flavor sticks, so you can switch up your protein flavor daily. Goodbye one-tub commitments, hello endless flavor variety. Whether you’re on a mission to Gain Strength, Gain Speed, Gain Joy or Gain Years to Your Life, Gainful’s goal is to help you make huge gains, no matter your goal. You can find Gainful at Gainful.com, Amazon, Target, Dick’s Sporting Goods, The Vitamin Shoppe and Chelsea Piers Fitness.
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