Press Release

HYBRD Launches Adaptive Training Plans For Hybrid Athletes

World-class hybrid training plans that scale to your performance level using real data from your wearables and workouts.

HYBRD app
Boston, MA / Nov 10, 2025 / HYBRD

The next evolution in training

HYBRD, the performance hub for hybrid athletes, today announced the launch of adaptive training plans that automatically personalize to the athlete using all of their real training data – across every wearable, platform, and training modality.

Athletes can now follow programs from world-class coaches like Alex Viada, the author of The Hybrid Athlete. The result is world-class programming, automatically scaled to your abilities.

Why it matters

Hybrid athletes are a rapidly growing archetype, training to be strong and fast, yet most training platforms only understand one domain at a time. Runners have running tools. Lifters have lifting tools. CrossFit, HYROX, and triathlon each live in their own ecosystem

HYBRD breaks those silos.

It unifies strength, endurance, and recovery data into a single intelligence layer, then applies sports-science models and AI to generate actionable insights and hyper-personalized training plans. Every lift, run, and ride becomes part of one connected system.

How it works

  • Integrate everything. HYBRD connects to Garmin, WHOOP, Strava, Apple Health, Wahoo, and more, importing years of historical data.
  • Log effortlessly. AI makes tracking strength sessions easy: type your workout, upload a photo of your whiteboard, or drop in a screenshot from any app.
  • Get your plan. Based on your full performance profile, HYBRD personalizes training plans from world-class coaches, adjusting to your schedule, fatigue, and fitness trends.
  • Train anywhere. Workouts sync directly to Garmin (Coros and Apple Watch coming soon).
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About HYBRD

HYBRD’s team includes former WHOOP, Amazon, and national-team builders who’ve spent their careers scaling performance technology:

  • Ben Katz, CEO – Led growth at WHOOP and served as VP & GM at Appex running a portfolio of fitness apps. Former collegiate lacrosse player and ultramarathoner.
  • Caroline “Shoe” Shoemaker, COO – First analytics hire at WHOOP, later VP & GM at Appex overseeing productivity apps. Ironman 70.3 finisher.
  • Mats Terwiesch, CPO – Former core PM at WHOOP and US National Rowing Team athlete. Ex-Harvard AI and health researcher.
  • Matthew Ruiters, CTO – Former senior software engineer and bar raiser at Amazon AWS. USA Rugby All-American.
  • Michael Battaglia, VP of Tech – Former WHOOP software engineer and Cornell rower.

HYBRD is backed by Y Combinator.

Try HYBRD

Download HYBRD on the iOS App Store and start a 7-day free trial.

https://apps.apple.com/us/app/hybrd-get-faster-stronger/id6670271875

Press Contact
Ben Katz
ben@hybrd.app
HYBRD
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