The Pilates Journal Expo returns to Southern California from January 15–17, 2027, at The Waterfront Beach Resort, a Hilton Hotel. Following its sold-out 2026 Huntington Beach event, the Expo will bring together Pilates instructors, studio owners, educators and brands for three days of hands-on education, business discussions and networking.
Hands-on education for Pilates professionals
The weekend program features educators including Tracey Mallett, Maria Leone, Laura Hanlon, Maria Bardet. Sessions explore the art of teaching, classical and contemporary approaches, advanced Reformer work and connections across the Mat, Reformer and Chair repertoire.
A dedicated day for studio owners
Friday’s Studio Owner Forum is dedicated to attracting and retaining clients, improving studio profitability and building a strong team. Over the weekend, the Merrithew® Leadership Stage will host discussions on where the Pilates market is headed, how hybrid studios operate, how retail can generate revenue and when it makes sense to franchise or stay boutique.
“A studio owner might come to rethink how they build their team. An instructor might leave with a fresh way to teach a familiar exercise or a clearer idea of where they want to go in their career. Bringing those conversations together is what makes the Expo valuable,” said CJ Zarb, founder and editor-in-chief of The Pilates Journal.
Equipment and brands in the Expo Hall
Attendees can explore equipment, accessories and business tools from brands including Balanced Body, Merrithew, Technogym, Club Pilates, WeGym, Naboso, Human Reformer, Bala, Mariana Tek, Momence and Stakt. On Saturday, attendees exploring franchise ownership can meet operators including Club Pilates, BODYBAR Pilates and KX Pilates at Franchise Row.
Event Details
January 15–17, 2027
The Waterfront Beach Resort, a Hilton Hotel, Huntington Beach, California
Program and tickets at www.pilatesjournalexpo.com
The Pilates Journal Expo heads to Sydney, Australia, next, from February 19–21, 2027.
The Pilates Journal is an independent publication with a mission to support a stronger, more connected global Pilates community. Through its editorial coverage, newsletter and podcast, the Journal champions all types of Pilates and makes education, industry insights and practical resources more accessible to instructors, educators and studio owners at every stage of their careers. Subscribe for free pilatesjournal.com/subscribe
Held in LA, Miami and Sydney, The Pilates Journal Expo brings the Pilates community together to learn, exchange ideas and build relationships across all types of Pilates. Through hands-on workshops, business discussions and an exhibition of equipment and services, the Expo helps instructors, educators and studio owners deepen their practice, strengthen their businesses and better serve their communities. pilatesjournalexpo.com
editor@pilatesjournal.com
The Pilates Journal
