Astadaily® All-in-One, an astaxanthin supplement developed by Toronto-based Iconthin Biotech, received a Nourish Excellence Award in the Foundational Nutrition USA category at the 2026 USA Nourish Awards®.
In their written evaluation, judges highlighted the formula’s 6 mg of microalgae-derived astaxanthin per softgel, alongside lutein, the omega-3 fatty acids EPA and DHA, vitamins C and E, and zinc. They also noted the oil-based delivery format, third-party testing that included screening for heavy metals, and individually sealed blister packaging.
The dose is easy to compare on a supplement label. It takes more information to understand where an ingredient comes from, why a company chose a particular delivery format or what the finished product was tested for. Those details help retailers decide what to stock and give health professionals more specific information when patients ask how supplements differ. Diana Babics, founder of the Nourish Awards, described how the program approaches that kind of review.
“The USA chapter exists because American brands deserve the same independent benchmark we’ve built in the UK. These aren’t popularity awards or taste tests — every product is evaluated on what’s actually in it, by professionals who bring clinical rigor to their assessment.”
— Diana Babics, founder of the Nourish Awards
For Astadaily All-in-One, the story behind the ingredient begins with Haematococcus pluvialis, a freshwater microalgae that Iconthin Biotech cultivates indoors in a closed system. The company uses supercritical carbon dioxide to extract the astaxanthin before incorporating it into the softgel. Details like these help buyers trace an ingredient from its source to the finished supplement.
The Nourish award follows a separate recognition for Astadaily Astaxanthin Pure, which earned the Clean Label Project® Purity Award after independent laboratory screening and comparison with other products in its category. Nourish reviewed how All-in-One was formulated, while Clean Label Project evaluated Astaxanthin Pure’s contaminant test results. In a category where dose and price are easy to compare, making sourcing, formulation and testing information easier to find gives shoppers and retail buyers a fuller picture of what they’re choosing.
Astadaily® is a Canadian wellness brand owned by Iconthin Biotech Corp. focused exclusively on natural astaxanthin supplements. Manufactured in Canada, Astadaily develops premium, science backed formulations using natural astaxanthin derived from the microalgae Haematococcus pluvialis. With a commitment to purity, quality, and specialization, the brand offers astaxanthin products through its online store, Amazon, and a growing network of retail partners across North America.
summer@iconthin.com
Astadaily
ray@iconthin.com
Astadaily
