EGYM accelerates North American expansion of their corporate wellness solution Wellpass by acquiring leading U.S. studio & gym network FitReserve
EGYM, the global fitness technology and corporate wellness innovation leader, has acquired FitReserve, a premier all-access studio and gym network in the U.S. This acquisition accelerates EGYM’s expansion of its Wellpass corporate wellness offering in the large and rapidly growing U.S. corporate wellness market.
Initially launched as a direct-to-consumer membership, FitReserve was acquired by national employee benefits provider Trustmark in 2022. Since the acquisition by Trustmark, FitReserve has built out its employer offering and substantially grown its gym network to nearly 2,000 studio and gym partners, offering 600,000 classes in over 60 major markets nationwide. As part of EGYM Wellpass, FitReserve will now be exclusively provided to Wellpass’ corporate partners and will no longer be available directly to consumers.
“We’ve been extremely impressed by FitReserve’s rapid growth in the United States and its adoption by the most sought-after brands in fitness,” commented EGYM CEO Philipp Roesch-Schlanderer. “The $20 billion U.S. corporate wellness market has always been a strategic expansion opportunity for EGYM Wellpass. We are thrilled to accelerate our growth strategy by adding FitReserve and its premier studio and gym partner network.”
This announcement comes on the heels of EGYM’s acquisition of U.K. corporate wellness provider Hussle in March 2024 and French corporate wellness provider Gymlib in March 2022. By joining forces with FitReserve, EGYM Wellpass further cements its position as a leading global corporate wellness solution. More than 16,000 Wellpass corporate clients and millions of employees will have access to 20,000 fitness & wellbeing facilities across Germany, Austria, France, Belgium, the United Kingdom, and now the United States, This global presence underscores EGYM’s commitment to providing top-notch fitness and wellbeing solutions to employers and members worldwide. EGYM Wellpass is also further expanding its online offering across activities like fitness, yoga, and dance to mental health, sleep, and nutrition in all the relevant languages.
“We are very excited to join the EGYM family and replicate Wellpass’ success in Europe to the United States,” remarked Megan Smyth, founder of FitReserve and new Director of Partner Sales, North America at EGYM. “Our mission has always been to attract more customers and drive incremental revenue to our studio and gym partners. EGYM’s corporate network will enable us to execute that mission on a greater scale while helping employees lead healthier, more active lives.”
“We warmly welcome Megan and the entire FitReserve team and look forward to bringing Wellpass to more employers and introducing employees to FitReserve’s extensive network of studios and gyms across the U.S.,” said Nicolas Stadtelmeyer, EGYM Wellpass managing director.
EGYM is a vertically integrated market leader in the fitness and health industry with the vision of transforming healthcare from repair to prevention. EGYM Wellpass partners with companies to improve employee health by providing access to fitness and health facilities. And EGYM fitness technology equips those facilities with smart gym equipment and digital solutions to offer an AI-driven workout experience for people of all skill levels. Corporates benefit from reduced healthcare costs and increased productivity, and clubs from a growing membership base that stays engaged.
egym.com.
egym-wellpass.com/us/.
About FitReserve
FitReserve is a multi-studio fitness membership that provides access to in-person, live-stream, and on-demand classes from the premier fitness studios and gyms. The subscription service offers over 600,000 monthly classes and open gym slots, allowing members to mix and match their workouts to create a personalized fitness routine that fits their needs. For more information, visit fitreserve.com.
About Trustmark Mutual Holding Company
Trustmark, through its operating divisions and subsidiaries, offers specialized expertise in voluntary benefits, self-funded health plan design and administration for smaller employers, and in-person and virtual corporate and community fitness solutions. Trustmark’s commitment to building long-term, trusted relationships helps people, businesses, and communities thrive. Trustmark: benefits beyond benefits. Visit www.trustmarkbenefits.com.
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