ETS Performance Expands Into Four New States, Opening 16 Training Studios in First Half of 2026

ETS Performance, a national leader in youth athlete performance training, marked the first half of 2026 with strategic growth, national expansion and continued investment in the highest quality athlete development. The brand opened 16 new studios across the country, entered four new states and set the stage for its first-ever Texas locations this fall – pushing ETS to more than 80 locations nationwide and serving more than 50,000 athletes.

The 16 openings in the first half of the year brought ETS Performance into Kansas, Colorado, Kentucky and Missouri for the first time, alongside new studios in established markets across Minnesota, Illinois, Michigan, Ohio, Oklahoma, Idaho, South Dakota and Utah. That momentum continues into the second half of the year with additional openings planned in Indiana, Illinois and Ohio. Most significantly, ETS will make its first move into the South this fall, entering the Texas market with two new studios in Austin, marking a major step into one of the country’s largest and most competitive youth sports markets.

“Demand for quality youth athlete training has never been higher, but our focus has remained right where it’s always been – on long-term athlete development,” said Jed Schmidt, CEO of ETS Performance. “In the first half of this year, we welcomed the Kula Sports Performance team to the ETS family and opened new studios in communities across the country. Every move we make is about one thing – helping more youth athletes build the strength, speed and confidence to reach their full potential on the field and in life.”

Beyond the new locations, ETS Performance made two moves aimed at deepening its athlete development platform. Earlier this year, ETS acquired Denver-based Kula Sports Performance (KSP), the athlete development organization founded by renowned speed and performance coach Brian Kula. The deal united two of the country’s most respected training brands and brought Kula’s three decades of speed and performance expertise – which has shaped athletes including NFL star running back Christian McCaffrey, NHL defenseman Josh Morrissey and reigning heptathlon World Champion Anna Hall – into the ETS system.

ETS also finalized a new partnership with a performance and wellness nutrition brand whose products are NSF Certified for Sport. Rolling out nationwide this fall, the program will give youth athletes and their families access to precision-formulated nutrition support as part of the ETS training experience, making ETS the only national platform of its size and scale addressing every layer of youth athlete development.

With a strengthened national footprint and expanded training capabilities, ETS Performance enters the remainder of the year positioned to continue raising the standard for athlete development nationwide.