Press Release

Everlast and Wattbike Set the Testing Benchmark at First HYROX Performance Centre

Wattbike equipment in an Everlast gym
Nottingham , UK / Oct 23, 2025 / Wattbike

Wattbike has partnered with Everlast Gyms to support the launch of its first-ever Everlast Gyms+ site in West Bridgford, one of the brand’s new HYROX Performance Centres, with the installation of four Wattbikes.

At the core of this partnership is Everlast’s ‘Move Advanced’ programme, which integrates Wattbike’s unrivalled accuracy in health and performance testing. New members will use the Wattbikes as part of their onboarding journey, undergoing a Wattbike ‘Healthspan Score’ assessment to benchmark cardiorespiratory fitness (CRF), VO₂ max, heart rate and power zones.

The Healthspan Score is a key predictor of long-term health, reflecting how well the heart, lungs and muscles work during exercise, with improvements in this score offering strong protective benefits and improving longevity.

The collaboration marks the beginning of a national rollout across Everlast’s Performance Centres, a bold initiative in partnership with HYROX to transform training experiences across the UK.

As part of the installation, Wattbike worked with Everlast to deliver bespoke branding, including custom Everlast decals on the bikes and a striking branded wall installation, creating a visually impactful training environment that brings performance to life.

This science-led testing provides each member with a personalised baseline, which can be repeated at key stages of their training journey. By tracking tangible data, members can not only see progress but also take accountability for their training, health and longevity.

In addition to onboarding, the Wattbike’s 6-second peak power test provides members with a safe and accurate measure of strength and power development without risk of injury.

Martyn Oakey, Head of Fitness at Everlast Gyms, explains: “Our mission is to bring world-class testing and data-led insights to everyone, not just elite athletes. Wattbike enables us to do exactly that. By integrating their technology into our HYROX Performance Centres, we’re giving members the tools to measure, understand and improve not just performance, but health and longevity.”

Luke Veebel, Sales Manager Key Accounts UK South at Wattbike, adds: “Everlast is redefining what mainstream fitness looks like with these Centres and we’re proud that Wattbike is central to this offering. Our accuracy and testing protocols are trusted by elite athletes worldwide and now, Everlast members can access that same level of insight to make real, lasting progress.”

To find out more, visit www.wattbile.com or www.everlastgyms.com

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About Wattbike

Wattbike is the pioneering indoor cycling brand trusted by elite athletes, coaches, and fitness enthusiasts worldwide. Developed in partnership with British Cycling, Wattbike is known for its industry-leading accuracy, durability, and scientific-grade data, which are delivered through the Wattbike Hub app. Its products are used by all English Premier League football clubs, top NFL, NBA, and NHL teams, and Olympic federations, as well as over 3,500 gyms and health clubs globally. Wattbike is also trusted by the British Army, US Navy SEALs, and leading healthcare providers. Its mission is to be the ultimate training partner for improving health and performance.

Press Contact
Nicky Jobson
nicky.jobson@pace-pr.co.uk
PACE PR
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