FITSPRO Unveils New Geneva Showroom Featuring Escape Fitness’ Octagon LOAD Innovation

FITSPRO, a long-standing Escape Fitness distributor and leading professional training school for fitness professionals in French-speaking Switzerland, has officially relaunched its Geneva showroom with a standout installation showcasing Escape Fitness’ newest strength innovation: Octagon LOAD.

The redesigned space positions FITSPRO as the first facility in Switzerland to present the full LOAD concept and serves as a central hub for demonstrations, education, and operator engagement across Europe.

With member retention and strength training demand continuing to rise globally, FITSPRO aimed to highlight a solution that speaks directly to operator challenges: space efficiency, coaching simplicity, and results-focused strength experiences. The new showroom delivers exactly that.

“As a partner deeply connected to the Swiss fitness community, it’s essential for us to demonstrate solutions that truly meet operator needs,” said Remko Linskens, Senior Account Manager, Distributor Business (EMEA) at Escape Fitness. “The Octagon LOAD installation at FITSPRO shows how smart, strength-led design can elevate coaching, support retention, and provide operators with a future-ready training concept.”

A Smart Redesign for a Future-Ready Strength Hub

Working collaboratively, FITSPRO and Escape Fitness developed a space-efficient LOAD configuration tailored to the unique structural challenges of the showroom. The design team created a bespoke fixing system to accommodate the elevated floor and creatively incorporated a large central pillar into the configuration.

The final set-up features:

• A complete Octagon LOAD station configuration
• A custom fixing solution for elevated flooring
• A layout designed for seamless exercise flow and coaching
• Complementary Escape equipment including Core Bags, the Barrow, GRIPRs, the Quad Sled, and more

Combined, the space offers a dynamic environment ideal for live demonstrations, workshops, and hands-on product experience, making it a central touchpoint for operators, students, and partners across Europe.

A New Benchmark for Demonstration and Education

As the official distributor for French-speaking Switzerland, FITSPRO plays a pivotal role in supporting European operators. The showroom’s reopening on 6 November 2025 marks a significant milestone—showcasing Escape’s latest innovation while providing a fully equipped training and demonstration facility designed to inspire and educate.

“This project allowed us to showcase Escape’s latest innovation in a way that is both practical and inspiring,” said the FITSPRO Leadership Team. “The bespoke LOAD configuration fits our space perfectly and demonstrates exactly what operators in Switzerland are looking for: smart, efficient, strength-focused solutions that support coaching and keep members engaged.”