Press Release

Fitstop Invites Aspiring Owners to Free Franchise Discovery Webinar Following Houston Market Entry

The global strength and conditioning studio franchise will host a live webinar on Sept. 2 to walk prospective owners through the model, investment and support behind its expansion.

Los Angeles, CA / Aug 24, 2026 / Fitstop

Fitstop, the global strength and conditioning studio franchise, has opened more than 170 locations worldwide. The brand recently signed its largest U.S. development agreement to date – a four-studio deal bringing the franchise to Houston, adding to its existing seven studios in California and Pennsylvania. Now, Fitstop is opening its doors to prospective studio owners with a free Franchise Discovery Webinar on Wednesday, Sept. 2, from 6-7 p.m. CDT.

The founder-led session will offer a behind-the-scenes look at the Fitstop model, including the investment, return potential and what sets its coach-led approach apart from traditional gym franchises.

Speakers include:

  • Pete Hull, CEO & Founder – Built Fitstop from a single studio into a brand with more than 170 locations globally. Pete will share his vision for Fitstop and what’s driving its next phase of growth.
  • Rebecca Hull, International Franchise Recruitment Manager – Brings more than a decade of franchising experience, and will break down the investment structure, unit economics and the path from signing to studio opening.
  • Bruce Sarmento, U.S. Operations – Leads day-to-day U.S. operations, and will cover the systems and hands-on support behind running a Fitstop studio.
  • Katie Auerbach, Brand Manager – Shapes Fitstop’s U.S. brand presence. Katie will detail the creative marketing and content support available to franchisees to drive local visibility and membership growth.

With Houston marking Fitstop’s entry into Texas and the South, the brand continues to seek qualified franchise candidates across Texas and other growing U.S. markets.

To register for the Sept. 2 webinar, visit fitstop.com/us/own-a-fitstop/fitstop-franchise-discovery.

For additional information on franchise opportunities with Fitstop, visit fitstop.com/us/own-a-fitstop.

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About Fitstop

Fitstop is a global performance-led fitness franchise delivering structured, strength and conditioning workouts in a coach-led, group training environment. Founded in Australia and having opened more than 170 locations around the world, Fitstop is built on evidence-based programming, accredited coaching and a member experience engineered for long-term results.

To learn about franchise opportunities, visit https://fitstop.com/us/own-a-fitstop/.

Press Contact
Matt Ritter
matt@hera-group.com
Hera Group
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