Myoform Partners with HWPO to Build the World’s Most Personalised Training System

Myoform, the AI-led precision health platform that builds supplements from your DNA, today announced a partnership with HWPO, the fitness app founded by five-time CrossFit Games Champion, Mat Fraser. The two platforms and companies plan to integrate with the intent to create a personalized performance system that incorporates biological testing, training insights, and bespoke supplements,

HWPO built its reputation on Fraser’s own mantra: Hard Work Pays Off. The programming is based on Fraser’s elite mindset and principles like consistency to train people from around the globe. Until now, it has been the same programming for every athlete who follows it. Myoform now changes the input. By adding an athlete’s genetic profile, alongside blood biomarkers, wearable data, and self-reported feedback, coaches can see what an individual body is built for and where it needs protecting.

How the integration works

Myoform decodes each athlete’s biology and will feed it back into HWPO’s programming as a living signal. Alongside HWPO, the combined data set works across four inputs:

• Genetics. Clinical-grade whole genome sequencing reveals nutritional predispositions as well as profiles that shape how an athlete responds to training – power versus endurance bias, recovery speed, inflammation and soft-tissue injury risk, and how their body handles specific training stimulus.
• Blood biomarkers. Via Myoform’s own blood testing or upload existing tests from any provider, the system tracks what is happening inside the body right now, from recovery and hormonal markers to signs of accumulated fatigue.
• Wearables. Continuous data on sleep, heart rate variability, and load gives day-to-day context on readiness and adapts the programming accordingly.
• Self-reported data. The athlete’s own input on soreness, energy, and life stress completes the picture.

HWPO’s coaches will use these signals to manage training volume, sharpen recovery, flag injury risk before it becomes injury, and match each block of work to the stimulus an athlete’s genetics respond to best. Myoform then manufactures a supplement blend built for that athlete’s biology and reformulates it over time as the data shifts.

The result is the most personalized training system on the market.

“The Genetics of a Champion”

The partnership follows a collaboration between Myoform and HWPO on the first film in Myoform’s new YouTube series, “The Genetics of a Champion.” The series opens with a documentary on Fraser’s life and career.

In each film, Myoform’s team examines what makes the best athletes in the world so good at what they do. The Fraser film looks at his childhood, his upbringing, and the mentality that drove five straight world titles – then goes deeper, into his genetics and underlying biology. It is a rare look at why some athletes dominate their sport, told through the science of the athlete rather than just the highlight reel.

The video goes live with on 5th October. Watch here: youtube.com/@MatFraserHWPOTraining

Quotes

Theo Wiley, Founder and CEO of Myoform: “The one thing that always frustrated me with training programming was that it could never adapt to me. My goals, my biology, my body. So when I met with Mat and the HWPO team, having watched Mat for years and been a customer – I knew they were the right partner to bring together with our Myoform data – given they are already known to produce some of the best programming on earth. When you combine that world-class coaching with an athlete’s genetics, blood, and daily data, you stop training the average and start training the individual. That is what Myoform was built to do, and there is no better place to prove it than with the most dominant athlete in the history of the sport.”

Mat Fraser, Founder and Chief Product Officer of HWPO Training: “I spent my career trying to understand my own body well enough to get an edge. Most of that was trial and error. Seeing my genetics and biomarkers laid out, I finally understand why some things worked for me and others didn’t. Giving that to the athletes who train with HWPO is the closest thing to handing them an unfair advantage.”

Availability

The Myoform and HWPO commercial partnership and “The Genetics of a Champion” launch in October 2026 – and the platform data integration will be coming soon after. To find your 1%, visit myoform.io and hwpotraining.com