Press Release

Tonal Announces Retail Expansion, Now Available at Best Buy

World’s smartest home gym broadens distribution channels and is now available on

San Francisco, CA / Nov 20, 2023 / Tonal

Tonal, the most intelligent home gym and first personalized approach to strength training, today announced its large-scale retail expansion to Best Buy to bring its revolutionary intelligent strength training system to new customers across the country. Starting today consumers can shop for Tonal and its accessories on

Tonal has consistently redefined the fitness industry with its cutting-edge technology, leveraging AI to dynamically adjust weights for each exercise in real time with up to 200 pounds of digital resistance – creating a smart home gym experience like no other. Teaming up with Best Buy allows Tonal to reach new audiences through the trusted retailer and provides Best Buy customers direct access to the innovative, AI-driven equipment, further solidifying Tonal’s mission to make intelligent strength training accessible to all.

“This relationship with Best Buy is the natural next step in our journey as we continue to increase our distribution and expand our ecommerce presence to continue our mission of making at-home fitness more accessible,” says Ian Yung, Tonal’s SVP of Revenue. “As one of the nation’s most trusted retailers, Best Buy has a loyal built-in customer base, and we are excited about the potential for more people to experience the power of Tonal.”

When consumers shop Tonal on, Geek Squad Agents will manage delivery and installation, expanding Tonal’s installation reach and further ensuring a seamless and hassle-free experience. The in-home delivery and expert installation are included in the purchase of Tonal from

This strategic expansion marks a pivotal milestone in the world of home fitness – bringing AI-driven technology, personalized strength training, and a roster of diverse coaches to consumers looking for a transformative fitness journey.

For more information and to shop visit

About Tonal

Tonal is the most intelligent home gym and the first truly personalized approach to strength training. Since its inception in 2015, Tonal has been transforming the fitness industry with intelligent features including adaptive digital weight that learns from the user for a more personalized, full-body workout. Tonal combines world-class data science, computer vision, AI and instructor-led content. To help members push past plateaus and achieve results, Tonal offers more than three thousand coach-led, on demand and live workouts across a number of fitness categories including strength training, cardio, yoga, HIIT, mobility, and more. The company is headquartered in San Francisco, California. | Instagram | Facebook | Twitter | YouTube

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