Press Release

Union Video Agency Launches New Website to Showcase Premium Video Work in Health and Wellness Sector

Union Video Agency Is On A Mission To Become The Leading Strategic Video Partner For Healthcare And Wellness Brands

Union Video Agency's website homepage displayed on a desktop computer
Farmington, CT / Jun 11, 2025 / Union Video Agency

Union Video Agency, a boutique production studio specializing exclusively in the health and wellness sector, today announced the official launch of its new website, www.theunionproductions.com. The site marks a significant step in the agency’s mission to become the leading strategic video partner for healthcare and wellness brands seeking to build trust, clarify complex messages, and accelerate sales cycles through storytelling.

The newly launched website highlights Union’s Emmy Award-winning work and its full-spectrum capabilities, including premium brand campaigns, educational content, patient and provider storytelling, and social media-first assets.

“We built Union to serve a very specific need: health and wellness brands with important stories to tell, but complex messages to communicate,” said Dustin Schultz, Founder and Executive Producer at Union. “The new site reflects our evolution from a generalist production house into a specialized agency focused on video that builds trust and drives measurable impact in healthcare.”

Serving an Industry Built on Trust

Union’s exclusive focus on health and wellness comes at a time when trust, clarity, and content velocity are critical differentiators in the marketplace. Whether it’s helping a health tech startup explain a novel platform, showcasing patient success stories for a national telehealth brand, or creating awareness campaigns for hospital systems, Union’s strategic video approach is designed to meet the industry’s highest standards.

Built for Modern Healthcare Marketers

The redesigned website showcases a range of services designed to support marketing teams in healthcare who are under pressure to perform across multiple channels. Union offers campaign strategy, end-to-end production, scripting, motion graphics, compliance-sensitive storytelling, and modular content designed for reuse across platforms like LinkedIn, YouTube, and internal sales enablement.

Visitors to the site can explore:

  • Case Studies of real health and wellness campaigns
  • Sample Video Packages tailored to both early-stage startups and $100M+ enterprise brands
  • Insights on Strategy, including how video accelerates buyer trust and reduces friction in the sales process
  • A behind-the-scenes look at Union’s creative process, built for regulated and complex industries

“Our clients don’t just want pretty pictures. They want strategic partners who understand the regulations, the nuances of their market, and the speed at which their buyers need confidence,” Schultz added. “Our job is to tell stories that unlock that confidence.”

Award-Winning Craft, Specialized Focus

Union’s work has earned multiple regional Emmy Awards for excellence in storytelling and production quality, recognition that underscores the agency’s commitment to visual craft as well as message precision. With a lean, agile team and a growing network of creative collaborators across the country, Union blends the polish of a large agency with the hands-on service of a boutique studio.

By concentrating solely on health and wellness, Union avoids the bloat and creative dilution often seen in generalist shops. Every project starts with a strategic discovery process to ensure brand alignment, audience resonance, and regulatory awareness—critical factors in sectors where misinformation or confusion can erode trust.

What’s Next for Union

The launch of the new site marks the beginning of a broader marketing push from Union, including thought leadership content, original educational resources for healthcare marketers, and continued outreach to brand and marketing teams at mission-driven companies across the country.

As healthcare and wellness brands look for partners who can clarify their value and humanize their message, Union aims to be the “studio of record” for trust-first video storytelling.

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About Union Video Agency

Union is a Connecticut/NYC-based video strategy and production studio focused exclusively on the health and wellness sector. With capabilities spanning premium campaigns, educational series, and social-first content, Union helps healthcare brands clarify complexity, build emotional resonance, and accelerate marketing and sales outcomes. The agency has won multiple Emmy Awards for its storytelling and works with clients ranging from startups to national organizations. Learn more at www.theunionproductions.com.

Press Contact
Dustin Schultz, Producer
dustin@theunionproductions.com
Union Video Agency
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