Leading FitTech disruptor WithU today announces the launch of TrvlWell, a cutting-edge B2B travel wellness platform specialising in personalised wellbeing recommendations for every stage of any journey.
Created as a Joint Venture with the venture capital arm of The Collinson Group, TrvlWell fully integrates into any existing platform, enabling partners to serve customers with an end-to-end optimised wellness experience wherever they are in the world, directly within the partners’ own tech ecosystem.
Coinciding with its launch to market, TrvlWell debuts a global partnership with Priority Pass, the world’s original and market-leading airport lounge and experiences programme. Through this strategic partnership, TrvlWell will support Priority Pass on its mission to enrich the travel experience by providing holistic wellness support for travellers while in transit and upon arrival at their destination.
Priority Pass members can access TrvlWell via the Priority Pass app. The suite of wellbeing solutions is designed to enhance health and wellness while travelling via digital wellness modules spanning Rest Easy, Stay Sharp, Fly Well and Feel Calm, addressing common challenges like jet lag, fatigue, travel anxiety and more.
“We are delighted to announce the launch of TrvlWell as we embark on our collaboration with Priority Pass,” comments TrvlWell CEO, Edward Hewett.
“Priority Pass is not only an industry leader, but a clear example of the success that comes from enriching the traveller experience. Our shared values and complementary visions will allow us to, together, take the important steps required to transform the role of wellbeing within travel, for the benefit of customer and business alike.
“And, this is just the start of our journey at TrvlWell. As we look forward to expanding beyond a digital experience to provide businesses with a way to offer their members the full spectrum of personalised health and wellness recommendations wherever they are in the world.”
Christopher Evans, CEO at Collinson, adds, “At Priority Pass, we’re always looking for new ways to enhance our members’ travel experience at every stage of their journey. With TrvlWell, we’re taking travel wellbeing and relaxation to the next level, empowering members to support their mental and physical wellness long after they’ve left the comfort of a lounge, wherever they are in the world.”
WithU [WithU Holdings Ltd] is a leading British FitTech company on a mission to empower the world to choose fitness.
Established in 2020, WithU is the parent company home to industry-leading fitness technologies and products including: Mvmnt, the TV-first fitness app that turns a member’s device into a personal trainer. TrvlWell, a joint venture with The Collinson Group, created to help travellers make wellness a priority on any trip.
FitTech disruptor WithU has been recognised as a ‘hyper-growth’ business, achieving a debut placement of 26 in the 2025 FT 1000: Europe’s 1000 fastest-growing companies list, with a compound annual growth rate (CAGR) of 246%, also securing the title of: fastest-growing Leisure and Entertainment company in Europe.
With strategic partnerships with industry leaders including Sky, Visa, Samsung, Vodafone, McDonald’s and John Lewis and Partners, WithU’s products and proprietary technologies are used by members and partners in over 28 countries worldwide.
About TrvlWell
TrvlWell, founded in 2024 by FitTech disruptor WithU, is the leading travel well-being scale-up revolutionising health on the go.
Designed for the modern traveller, it offers fully personalised wellness plans featuring jet lag management, nutrition advice, fitness tips, and relaxation techniques. TrvlWell challenges the idea that exploring the world must come at the expense of health.
With a 360-degree approach to well-being, it makes wellness an essential part of every journey – not a luxury. Its mission is simple: to help travellers feel their best – physically, mentally, and emotionally – wherever the world takes them.
About Priority Pass
Priority Pass is the world’s original and market-leading airport experiences programme. We provide travellers with access to over 1,700 airport lounges and travel experiences in 725 airports in 145 countries. Members can access an ever-growing range of premium experiences – from spas to sleeping pods to dining – that help elevate every journey into something special. By building partnerships with other leading brands, we help to bring a better travel experience to the world.
Priority Pass is owned by The Collinson Group, parent company to a collection of businesses that have been at the forefront of a number of firsts in the travel and loyalty space. These include the world’s first airport lounge membership programme (Priority Pass), the first business to sell travel insurance direct to consumers (Columbus Direct), and the first company to deliver COVID testing at airports.
A family-owned business formed 35 years ago, it now has five distinct operating companies that generate a combined annual revenue of over £1.5bn, employ more than 1,800 people across 16 countries, and boasts a client list of 1,400+ banks, 90+ airlines and 20+ hotel groups.
chelsea@trvlwell.co
TrvlWell
