Sanctum is putting high-intensity meditation on the map.
What’s happening: The Dutch event organizer partnered with SIRO Hotels to launch music-driven, meditative workouts and immersive events at the hospitality company’s Dubai flagship.
Crossing borders, Sanctum will also host its signature sessions at SIRO’s recently opened Boka Place property in Montenegro.
Good vibrations. Equal parts community and self-exploration, Amsterdam-born Sanctum is a mass movement experience for wellness-seekers.
At SIRO, it’s adapting its offering to daily classes blending mindful movement, somatic practices, and self-care. Sanctum Stretch—a slower-paced, Pilates-inspired format—will run weekly in a dedicated studio.
Beyond the resort, monthly full-moon events in multi-sensorial settings like Dubai’s desert will fuse dance, self-discovery, and social connection to deliver natural highs.
Divine Path. After teaming up with high-performance hospitality brands Six Senses and Auberge to enter new territories, co-founder Gabriel Olszewski sees SIRO as a launchpad for Sanctum in the UAE and beyond — part of a vision to “democratize the feeling of expanded consciousness.”
Courting a global community of 1M by 2030, it’ll continue to roll out hospitality residencies while scaling its transformative immersions in cities like London, Paris, and Amsterdam.
Bringing the highs home, it’s also prepping Sanctum Digital, an app offering audio-guided sessions available worldwide.
Punchline: Proving there’s power in helping people not just move, but feel, Sanctum will seek out aligned partners to engineer a global mindstate shift.