Wellness technology is making medical claims while AI is starting to experiment with living human tissue.
Oura Faces Lawsuit Over Sleep Data
A proposed class action alleges Oura misled consumers about its ability to track sleep stages, arguing the ring can’t directly measure the same brain activity used in clinical sleep studies.
Oura disputes the claims, pointing to research showing more than 90% sleep-wake accuracy and roughly 76% to 79% agreement across four-stage sleep classification.
The case comes shortly after the company raised $900M at an $11B valuation and filed for an IPO as it builds toward a broader health platform.
The closer wearables get to healthcare, the more consumers, clinicians, and regulators will care about the distinction between what is and isn’t a clinically meaningful measurement.
Lady Gaga Launches Skin Biotech Company
A biotech startup co-founded by Michael Polansky and Lady Gaga, Outer Biosciences, is using living human skin and AI to search for new skincare ingredients.
The company takes donated skin tissue, much of it from plastic surgery procedures, and keeps it viable for up to a month. Researchers can then watch and analyze biological processes using a predictive AI model.
According to Polansky, Outer is now generating a new candidate roughly every six weeks with six active leads and four currently looking likely to reach commercialization.
The company has raised roughly $23M and plans to license or sell its discoveries to beauty and pharmaceutical companies, rather than build a consumer brand itself.
Men’s Wellness Nears $3T
A new Research and Markets report projects the global men’s health and wellness sector will reach $2.88T by 2030.
The category spans everything from fitness and nutrition to skincare, digital health, fertility, sexual wellness, and mental health, with younger consumers driving the shift.
Beauty and personal care currently accounts for the largest share, while wellness food is expected to be the fastest-growing segment through 2030.
As a category, men’s health is moving beyond supplements and gym memberships into a broader mix of products and services designed around how men want to look, feel, perform, and manage their well-being.
We break down how fitness, wellness, and healthcare are converging — and what it means for business, culture, and capital.
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