May 2, 2023
Fitness Mirror Maker FORME Goes Public
But interactive screens are a tough sell.
May 1, 2023
David Mehlman, Founder & CEO of Ommyx
Unlocking health and performance data.
May 1, 2023
InsideTracker Launches Women-Focused Longevity Testing
Women need insight into their hormonal health.
May 1, 2023
Amazon Scraps Halo Wearables Division
It’s trading hardware for healthcare.
April 25, 2023
Apple to Launch Journaling App for Mental, Physical Health
It’s entering a war of words with other mindfulness platforms.
April 25, 2023
Oura Enters Nationwide Retail Through Best Buy
DTC wellness startups seek brick-and-mortar boost.
April 21, 2023
Simon Belsham, Founder & CEO of The Healing Company
The brands democratizing integrated healing.
April 18, 2023
Aussie Activewear Brand LSKD Enters US, Partners with Life Time
Right vibe, right time.
April 18, 2023
Cure Hydration Raises $5.6M, Expands Retail Footprint
Functional hydration is the new water.
April 4, 2023
Padel Haus Adds $7.5M to Scale its Indoor Court x Club Concept
There’s a new pickleball in town.
April 3, 2023
Jocelyn Florence, Partner at Parallel
Helping wellness brands find their voice.
March 30, 2023
adidas Launches High-Performance Reactivewear
Its RHEON leggings give athletes a leg up.
March 29, 2023
WHOOP Launches Stress Tracking, Breathwork Protocols
It seeks to stop stress in its tracks.
March 29, 2023
Liteboxer Rebrands to Litesport, Enters Strength Training
It’s bringing real weight into the metaverse.
March 28, 2023
Pilates is Booming, Again
The low-impact workout is gaining new fans.
March 28, 2023
Target Adds Gainful, Wonderbelly to Wellness Lineup
Retailers tap DTC health brands to court Gen Z.
March 27, 2023
Smart Backboard Maker huupe Scores $11M
Its connected basketball hoop aims to advance the game.
March 24, 2023
BreakAway Data CEO Dave Anderson
Direct-to-athlete data.
March 21, 2023
Apollo Neuro Launches Wearable Designed to Keep You Asleep
It’s using AI and sound waves to go beyond tracking.
March 21, 2023
Oura Unveils Chronotyping to Optimize Sleep
Its Body Clock feature syncs with your circadian rhythm.
March 21, 2023
Gardening Linked to Improved Mental, Physical, Nutritional Health
And store-bought produce has never been more expensive.
March 14, 2023
Fount Raises $12M for Personalized Performance Optimization
Its methods rely on individual experimentation.
March 14, 2023
Researchers Say Exercise is More Effective Than Antidepressants
For better mental health, movement is medicine.
March 7, 2023
Tally Health Lands $10M for Personalized Longevity Platform
David Sinclair’s anti-aging company scales up.