It’s all eyes on midlife.
What’s happening: Virtual women’s clinic Midi Health secured a $50M Series C to scale peri/menopausal care and build an AI search engine for women’s health.
In a flash. Insurance-backed and available nationwide, the company counts $150M in funding and a ~$150M run rate, serving 20K women monthly — double its patient load from January.
By combining diagnostics, medication, and lifestyle coaching, Midi helped define modern midlife care. Adding longevity, supplements, and AI-powered medical research, it’s raising the bar again.
New age. With 6K Americans entering menopause daily, women-centered platforms like Maven, Tia, Elektra, Alloy, and Millie are scaling fast. Meanwhile, multi-specialty operators Hims, WeightWatchers, Noom, and Amazon’s OneMedical are entering HRT.
All in. Shedding stigma, menopause is reshaping wellness, with HRT provider Wisp curating Stripes menopausal beauty products, Peloton launching courses with Halle Berry’s Respin Health, hair loss brand Nutrafol debuting a menopause edit, and Equinox Hotels offering tailored spa treatments.
Leveraging novel hormonal healthtech, Eli Health and hormona are fast-tracking diagnoses. Smart syncs, Withings, Oura, and Ultrahuman partnered with Clue.
Punchline: With millennials preparing for perimenopause and midlifers gaining overdue relief, women’s health is taking the next step.
