Posts byRyan Deer

Ryan Deer
Gymshark Lifting Club
Gymshark Preps First Gym in Miami
Making space.
Protocole peptides
Protocole Launches Clinical Peptide Platform
Above board.
Barbell at the gym
Gym Membership Hits Record High
Mass market.
At-home phlebotomist
Function Acquires Getlabs, Brings Bloodwork Home
Last mile.
Grüns billboard
Unilever Acquires Grüns for $1.2B
New routine.
Man running with a Beve; wearable
WHOOP Sues AI Health Coach Bevel
IP wars.
Counsel Health acne support
Counsel Health Expands Always-on Care
Front door.
Sled Push
Building the Gym-as-Clinic
Health hub.
Technogym treadmills
Technogym Tops €1B in Record Year
On target.
Nike Strength Studio Austin
Nike Exits Boutique Fitness
Test run.
Two seniors with Lucille protein drink
Lucille Launches High-Protein Shake for Seniors
Silver sips.
Young woman cooking beef
Younger Consumers Fuel Protein Mania
Macro-minded.
Linecook app
Linecook Debuts Social Cooking App
Chef's kiss.
EGYM Smart Strength System
EGYM Expands Its Connected Fitness Stack
System upgrade.
Equinox Nomad
Wellness Districts Reshape Retail
Attention shoppers.
Woman grocery shopping, putting vegetables in cart
Americans Pay More to Stay Well
Polar opposites.
Huel shake
Danone Acquires Huel for $1B+
Ready-made.
Peloton treadmill
Peloton Bets on Gym Equipment
Foot traffic.
Man rowing with people cheering behind him
F45 Debuts Hybrid Fitness Competition
Proving ground.
Woman standing in nature
Sword Health Expands AI-Led Specialty Care
Hot topics.
BERO IPA
Fitness, Alcohol Reshape Social Rituals
Good times.
Person using a mobile chatbot
Health “Self-Navigators” Fragment Care
New doctrine.
Man sleeping on an Eight Sleep mattress
Eight Sleep Accelerates Predictive Health AI
Night shift.
Nike Project Amplify
Bionic Exoskeletons Amplify Human Performance
Bolt-on.
Strategic intelligence for the future of health.

We break down how fitness, wellness, and healthcare are converging — and what it means for business, culture, and capital.

No thanks.