FightCamp raised $90M in new capital as part of a star-studded funding round.
Bringing boxing and kickboxing into the home, this connected fitness company now counts Mike Tyson, Floyd Mayweather, Georges St-Pierre, and Francis Ngannou as investors.
FightCamp’s impressive list of athlete investors joined New Enterprise Associates (NEA) and Connect Ventures, an investment partnership between Creative Artists Agency (CAA) and NEA, who led the round.
Rapid growth. In a press release, the company noted that sales grew 30 times over two years, with demand outpacing supply.
Pointing to broader industry trends, FightCamp investor Harley Miller of Left Lane Capital said:
“In 2019, Boxing and Kickboxing classes had 33 percent more participation than cycling classes in the USA, yet the connected fitness space has been saturated with cycling options and other look-alike products.”
The Boxing Boom
Taking notice, boxing brands are gaining steam. As FightCamp scales up, at-home and in-person boxing concepts are giving chase.
- Liteboxer recently raised $20M for its at-home boxing experience.
- Xponential Fitness acquired boutique studio brand Rumble for $300M.
- Quell, an interactive boxing game, added $3M in funding last year.
- BoxUnion acquired TITLE Boxing Club to create omnichannel boxing.
Zooming out. As competition across the fitness industry heats up, look for digital and connected fitness companies to enter the boxing category.
Peloton, for one, could enter the ring. Selena Samuela, an instructor on the platform, recently dropped a hint, telling her Instagram followers to “stay patient” when asked about boxing classes.