Industry news,
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Our free weekly newsletter explores the trends shaping the future of fitness and wellness.

Issue No. 222: Living Well
Beyond hotels or homes, wellness living is reimagining communities — and cities are next.
Issue No. 221: Hard Gains
Burning cash amid slowing demand, another connected fitness company is rethinking its post-pandemic playbook.
Issue No. 220: Gut Care
Leveraging new insights into the gut-brain axis, startups are using food to boost mental health.
Issue No. 219: Rebundling the Gym
Putting the pandemic behind it, the future of brick-and-mortar fitness is taking shape.
Issue No. 218: The Obesity Cure
A new generation of weight loss drugs promises to end obesity… but not its root causes.
Issue No. 217: Closing the Gap
As digital health investment slows, women’s health funding is plateauing, threatening to worsen the gender care gap.
Issue No. 216: CES Healthtech Rundown
The future of healthtech has arrived, and the industry’s hype machine is in overdrive.
Issue No. 215: That’s a Wrap
Wrapping up 2022 and looking ahead to the new year.
Issue No. 214: Investor Insights, Vol. IV
Exploring key learnings and emerging opportunities with investors across fitness & wellness.
Issue No. 213: Year-End Review
Reflecting on the industry-defining shifts impacting fitness and wellness.
Issue No. 212: Going Primal
Rejecting creature comforts, proponents of “rewilding” want to live like our prehistoric ancestors.
Issue No. 211: On the Clock
Forget counting birthdays; experts say biology is the real determinant of age.
Issue No. 210: Sports x Psychedelics
Opening up about personal experiences, pro athletes are changing the perception of psychedelics.
Issue No. 209: The Everything Coach
Fitness education wants in on the wellness boom.
Issue No. 208: Work-Life Wellness
The mental health crisis is redefining workplace wellness.
Issue No. 207: Hot and Cold
There’s more to fitness than the physical. That’s also true for the home gym.
Issue No. 206: wearableOS
Wearable devices are collecting reams of health data. But, we still aren’t sure what to do with it.
Issue No. 205: Best of Times
Digital health’s investment boom stalled. Maybe that’s a good thing.
Issue No. 204: The Fate of F45
Just a year after going public, F45 Training is the target of a take-private buyout.
Issue No. 203: Killer Food
Our food is making us sick. Who or what will help us get healthy?
Issue No. 202: Everything is Wellness
Wellness has become a catch-all, and consumers can’t get enough.
Issue No. 201: Liquid Gold
Beverage brands are banking on energy-boosting elixirs.
Issue No. 200: Ready to Ride
From home workouts and studio classes to cycling outdoors, the business of biking is shifting gears.
Issue No. 199: Sports & Rec
Offering an alternative to digital and performance-based fitness, recreational sports are trending up.
Strategic intelligence for the future of health.

We break down how fitness, wellness, and healthcare are converging — and what it means for business, culture, and capital.

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