Posts byRyan Deer

Ryan Deer
FlexIt CEO Austin Cohen
Scaling one-on-one wellness.
Wahoo Acquired Virtual Training Platform RGT Cycling
The company strengthens its endurance ecosystem.
Nautilus Owner Acquires Digital Fitness Company Wexer
Core Health & Fitness takes aim at hybrid workouts.
Oura Hires SurveyMonkey’s Tom Hale as CEO
The smart ring maker eyes an IPO.
Xponential Fitness Launches All-Access App, Strikes Deal with lululemon
Its omnichannel strategy is evolving.
Aussie Connected Strength Startup Vitruvian Lands $15M
And it’s coming to America.
Ironman Group Names Wahoo Connected Training Partner
The triathlon operators pours on performance tech.
Bala Opens Experiential Retail Shop in NYC
The equipment maker’s pop-up highlights a growing trend.
Metabolic Health Startup Levels Adds $38M Series A
Its CGM platform is going mainstream.
H.V.M.N. CEO Michael Brandt
The drinkable “magic molecule.”
The Connected Fitness Report
The equipment makers vying for a spot in your home gym.
iNSPIRETEK CEO Annie Flamsteed
Prioritizing mental wellness in youth athletes.
20 Founders on the Future of Fitness & Wellness
Eight powerful trends shaping well-being.
Kin CEO Omar Jalalzada
The science and security of habit-building.
Sweatcoin Launches New Token, Plans Crypto Economy
SWEAT for sweat.
Apple Stumbles in Race for Continuous Blood Pressure Monitoring
Wearables are vying for the doctor’s prescription pad.
With New Funding, Fiit Plans Hybrid Future
The UK fitness brand moves beyond digital.
Oura Adds New Capital, Reaches $2.55B Valuation
The smart ring maker is pursuing its next million sales.
Connected Reformer Flexia Raises $4M as Pilates Takes Off
Low-impact exercise is the new HIIT.
Flexia CEO Kaleen Canevari
An AI Pilates reformer is born.
Muoverti Secures Funding Ahead of TiltBike Launch
The forthcoming at-home bike is getting a lot of hype.
Strava Inks Tour de France Partnership
The deal centers on digital engagement and women’s cycling.
Oregon Sports Angels Founder Kate Delhagen
The future of sports and performance.
On Running Pushes Expansion as Sales Skyrocket
The Swiss running company is having a moment.
Strategic intelligence for the future of health.

We break down how fitness, wellness, and healthcare are converging — and what it means for business, culture, and capital.

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