What’s happening.

Why it matters.

We’ll help you keep tabs on the industry’s most important developments.

January 19, 2022
RPM Training Co. CEO Shane Rogers
Functional training takes on connected cardio.
January 17, 2022
The Church of Wellness
Spirituality for personal well-being.
January 17, 2022
YourCoach Health CEO Marina Borukhovich
Creating a specialized health coach marketplace.
January 13, 2022
FitLab Raises $15M, Acquires Fitplan, Ragnar, and Electric
The funding fuels FitLab's integrated fitness platform.
January 11, 2022
The Rise of Walking
From Apple Fitness+ to Strava, walking is in.
January 10, 2022
Retiring Well: Aging Gets an Upgrade
Senior care communities are getting a makeover.
January 6, 2022
Nike Sues Lululemon, Claims MIRROR Infringes on Patents
Apparel makers clash over digital fitness IP.
January 6, 2022
Spoked Founder Richard Lang
Building an AI cycling coach.
January 6, 2022
Liteboxer Launches VR Workouts
The fitness subscription is coming to Oculus Quest 2.
January 3, 2022
The Breakaway Co-founder Jordan Kobert
Simplifying fitness data, starting with cycling.
January 3, 2022
Wild.AI Founder Hélène Guillaume Pabis
Unlocking female performance.
December 31, 2021
Zwift Readies New Smart Bike and Indoor Trainer
The company’s connected equipment is set to launch in July 2022.
December 28, 2021
Cult.fit Adds Four Companies in Acquisition Spree
With $145M in new funding, the company is rolling up health and fitness brands.
December 28, 2021
Experiential Athleisure: Alo Yoga to Open New Stores and Recording Studio
The apparel brand is pushing into music, entertainment, and wellness education.
December 21, 2021
Google Assembles an Apple Watch Competitor
Google is reportedly launching its flagship watch in 2022.
December 21, 2021
Opioid Recovery Startup Ophelia Raises $50M
Tiger Global led the company’s Series B round.
December 20, 2021
Superset Co-founder Taylor Pemberton
Creating a digital platform for fitness creators.
December 20, 2021
Found Raises $100M for Weight Management Platform
Startups are tackling the obesity epidemic.
December 18, 2021
Eying Growth, Athletic Greens Hires Kat Cole as President and COO
Cole joins a "wellness rocket ship."
December 18, 2021
PureGym Raises $400M to Fund Expansion
KKR acquires a minority stake, valuing the gym chain north of $2B.
December 17, 2021
FitXR Chief Product Officer Ben Jones
The future of group fitness is at home, not the gym.
December 16, 2021
Therapy, Meet Metaverse: Virtual Reality Augments Care
Can VR help address the mental health crisis?
December 16, 2021
Proteus Motion Founder Sam Miller
Pioneering three-dimensional strength and power.
December 16, 2021
The Talent Wars: Lights, Camera, Fitness
The treadmill is turning into the red carpet.
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