What’s happening.

Why it matters.

We’ll help you keep tabs on the industry’s most important developments.

October 11, 2022
Eyeing VR Fitness, Liteboxer Expands Beyond the Fight Game
It’s anyone’s game.
October 11, 2022
Katalyst Scores $26M For Electrical Stimulation Fitness
Efficiency is key.
October 11, 2022
Muoverti Rebrands to MUOV, Unveils Triathlon Bike
But the competition is stiff.
October 6, 2022
Peloton Cuts 500 More Jobs
It’s the fourth round of layoffs this year.
October 6, 2022
Consumers are Spending Big on Holistic Health
And that budget is set to grow.
October 6, 2022
Booking Platforms Benefit from Spa & Beauty Boom
Self-care is big business.
October 6, 2022
WHOOP Targets Interoperability with New Developer Kit
The door is open for personalization.
October 6, 2022
World Gym is Reimagining its Iconic Clubs
Strength boutiques in a box.
October 4, 2022
lululemon Launches Omnichannel Fitness Membership
It's also cutting MIRROR’s price in half.
October 4, 2022
Consumers Want Healthier Food, Even if it Costs More
Shoppers weigh the price of well-being.
October 4, 2022
Amazon Launches Bedside Sleep Tracker
Part alarm clock, part smart sensor.
October 4, 2022
Life Time Expands Fitness Living Concept
It’s a high-priced lifestyle.
September 29, 2022
Equipment Maker Nautilus Considers Sale
The home fitness boom slows.
September 27, 2022
Consumers Can’t Put a Price on Wellness
Preventative health is in.
September 27, 2022
Gym Visits Surpass Pre-Pandemic Highs
But at-home exercise remains popular.
September 23, 2022
Dan Zavorotny, Co-founder and COO of NutriSense
CGMs for lifestyle change.
September 23, 2022
Perform CEO Eric Brownrout
Democratizing run coaching.
September 23, 2022
WeNatal Co-founders Ronit Menashe & Vida Delrahim
Making prenatal care a team effort.
September 22, 2022
Peloton Officially Enters The Rowing Wars
Its rower is ready, but the competition is steep.
September 20, 2022
ROMWOD Rebrands, Targets Mindful Movement
Pliability is the new big thing.
September 20, 2022
Apple Expands Fitness+ Beyond its Smartwatch
iPhone owners in 21 countries can tune in.
September 20, 2022
Perch Raises $4M for 3D Strength Tracking
Velocity-based training powers up.
September 20, 2022
Therabody Raises $165M, Doubles Down on Wellness
Recovery, self-care, and mindfulness under one umbrella.
September 20, 2022
Any Distance Raises $1.5M For Gamified, Social Activity Tracking
Putting motivation ahead of competition.
Strategic intelligence for the future of health.

We break down how fitness, wellness, and healthcare are converging — and what it means for business, culture, and capital.

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