October 7, 2025
NYC’s Running Economy Nears $1B
Market movers.
October 2, 2025
Strava Sues Garmin Over Segments, Heatmaps
Reliance and rivalry.
October 2, 2025
Wearables Integrate Bloodwork
Oura’s on board.
September 30, 2025
Women Fuel Creatine Sales
Power users.
September 23, 2025
Trail Running Hits Its Stride
Off the beaten path.
September 16, 2025
Movement is Medicine for Depression
But it’s rarely prescribed.
September 16, 2025
Oura CEO Envisions “Cloud of Wearables”
Going full circle.
September 2, 2025
Consumers Are Skeptical of Longevity
The category has to feel more human.
August 26, 2025
Brands Trade Sponsorships for Owned Events
Activating loyalty.
August 19, 2025
Pilates, Strength Training Reshape Fitness
Group cycling and cardio stall.
August 12, 2025
Q2’25 Earnings Roundup: Health, Wellness, and Fitness
Mixed results.
August 7, 2025
Peloton Pivots to Soft Wellness
Fresh perspective.
August 5, 2025
Consumers, Brands Seek Scientific Co-Signs
Influence is everything.
July 29, 2025
Creatine’s Boom Exposes Quality Concerns
Gummies come up empty.
July 22, 2025
EGYM BioAge Brings Clarity to Fitness Data
Measurable, meaningful outcomes.
July 8, 2025
Padel Haus Raises $7M, Accelerates Expansion
Defining the experience.
July 8, 2025
Viome, Microsoft Pioneer Wellness Superintelligence
RNA-based prevention.
July 8, 2025
WeightWatchers Rebrands for the Menopause Era
Back from the brink.
July 1, 2025
Gen Z Mixes Alcohol and Wellness
Don’t call them quitters.
July 1, 2025
Volo Sports Acquires Rival ZogSports
Rec leagues roll up.
June 26, 2025
Fitstop Fuels Social Strength Training’s Rise
Team gains.
June 24, 2025
Hims & Hers, Novo Nordisk Clash Over GLP-1 Access
A compounding dispute.
June 24, 2025
Younger Generations Turn to AI Fitness Apps
Not everyone’s sold.