What’s happening.

Why it matters.

We’ll help you keep tabs on the industry’s most important developments.

July 10, 2022
Liteboxer CEO Jeff Morin on VR Fitness
Rethinking home fitness, immersive workouts, and untapped demand.
July 8, 2022
Wave Neuroscience CEO Fred Walke
Improving mental health through personalized braincare.
July 6, 2022
Mindbody CEO Josh McCarter
The evolution of wellness.
July 5, 2022
Metabolic Health Startup Ultrahuman Launches Smart Ring
Bolstering its CGM platform with biometrics.
July 1, 2022
WHOOP’s Mark McLaughlin on B2B Wearables
Breaking down the device makers’ enterprise offering.
June 30, 2022
STRIVE Secures $6M to Unlock Athlete Performance Data
Wearable sensors for a competitive edge.
June 30, 2022
HEIMAT, a New Concept Fitness Club, Opens in LA
The members-only community taps social wellness.
June 28, 2022
Seeking Mass Appeal, Connected Fitness Downsizes
Equipment makers call an audible.
June 26, 2022
Club Pilates President Mike Gray
Why boutique studios will thrive.
June 22, 2022
Juna CEO Peter Arian
Breaking down stigmas in sexual health.
June 22, 2022
Boozing Less, Gen Z Prefers Weed and Shrooms
As stigma subsides, mind-bending substances are in.
June 21, 2022
Tonal Adds NYC Studio as Fitness Content Takes Center Stage
Content is still king.
June 21, 2022
lululemon Plans New Hiking Collection
The retailer wants to meet you where you sweat.
June 21, 2022
NOWATCH Raises $8.7M for its Stress-Sensing Wearable
The company’s “awareable” is set to launch this fall.
June 20, 2022
Walmart Doubles Down on Healthcare
The big-box retailer champions accessible, affordable care.
June 18, 2022
FitLab’s Michael Rutledge
Return to gyms, building community, and fitness x web3.
June 16, 2022
Tracking Pickleball’s Popularity
From fun and games to big business.
June 15, 2022
huupe CEO Paul Anton
The world’s first smart basketball hoop.
June 15, 2022
Somnox CEO Julian Jagtenberg
Inventing a stress-relieving sleep robot.
June 14, 2022
TRX Files for Bankruptcy
The iconic company seeks a buyer.
June 14, 2022
Freeletics CEO Daniel Sobhani
Product excellence and gamified fitness.
June 14, 2022
Walken Lands $4.7M for Move-to-Earn Game
web3 x wellness steps up.
June 13, 2022
[solidcore] CEO Bryan Myers
Why studios win.
June 12, 2022
Recovery Footwear Gains a Foothold
Athletes and exercises step into relief.
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