What’s happening.

Why it matters.

We’ll help you keep tabs on the industry’s most important developments.

July 16, 2024
Americans Aren’t Going Outside Enough
Making time for nature matters.
LA Fitness Exterior
July 16, 2024
LA Fitness Parent Acquires Health Club Chain XSport
The multi-brand operator makes a lunge.
Sword Health
July 16, 2024
AI Health Coaches Unlock Personalized Insights
Behavior change 2.0.
Lifeforce Lifescore
July 15, 2024
Lifeforce Makes Health Optimization Actionable
Its new Lifescore simplifies the science of living well.
Ultrahuman
July 12, 2024
Mohit Kumar, Founder & CEO of Ultrahuman
The future of self-quantification.
Off Court
July 9, 2024
Athlete-Focused Personal Care Gains Traction
It’s a niche market with broad appeal.
Athletic Brewing
July 9, 2024
Athletic Brewing Adds $50M, Hits $800M Valuation
The nonalcoholic beer brand is going global.
Othership Flatiron
July 2, 2024
Othership Readies NYC Social Bathhouse
Its first US location sets a new standard.
EOS Fitness
July 2, 2024
EōS Fitness Seeks Growth Funding
The HVLP challenger is doubling down.
Amazon One Medical
July 2, 2024
Amazon Adapts Healthcare Strategy
It’s streamlining its approach.
July 1, 2024
Physical Activity Levels Decline Globally
People aren’t moving enough.
GEM
June 28, 2024
Sara Cullen, Founder of GEM
Bite-sized daily nutrition.
Foodsmart App
June 26, 2024
Foodsmart Lands $200M for Telenutrition
Food as medicine is gaining traction.
Function Health
June 25, 2024
Function Adds $53M for Preventative Lab Tests
It’s using diagnostics to improve healthspan.
Nix Biosensors
June 25, 2024
Nix Expands Hydration Tracking to Teams, Orgs
Quantifying sweat sells.
Tripp Technology
June 24, 2024
Nanea Reeves, Founder & CEO of TRIPP
Technology for the greater good.
Hyperice x Nike
June 21, 2024
Nike and Hyperice Debut Recovery Footwear, Apparel
Taking high performance to the next level.
Oura Ring Women
June 18, 2024
Oura Tops 2.5M Rings Sold, Targets Women’s Health
It's still the ring leader.
spirituality on mountain
June 18, 2024
Researchers Say Spirituality Is Key to Health
Health goes beyond the physical.
sleep problems
June 18, 2024
Lack of Sleep Fuels Health Struggles
Startups want to put the problem to bed.
The Vitamin Shoppe
June 18, 2024
Weight Loss, Women’s Health, Gut Care Supplements Surge
Destigmatization drives interest.
Zwift Smart Bike
June 13, 2024
Zwift Launches “Ride” Smart Bike
Reviving its hardware effort.
June 11, 2024
Lululemon Eyes $10B in Revenue as Competition Mounts
The category is stacked.
ThriveX and Echelon
June 11, 2024
Echelon Fitness Acquires ThriveX, Enters Recovery Tech
It’s a valuable complement.
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