What’s happening.

Why it matters.

March 28, 2023

Pilates is Booming, Again

The low-impact workout is gaining new fans.

March 28, 2023

Target Adds Gainful, Wonderbelly to Wellness Lineup

Retailers tap DTC health brands to court Gen Z.

March 27, 2023

Smart Backboard Maker huupe Scores $11M

Its connected basketball hoop aims to advance the game.

March 24, 2023

BreakAway Data CEO Dave Anderson

Direct-to-athlete data.

March 21, 2023

John Mackey’s New Business Enters Telehealth

The Whole Foods founder eyes food as medicine.

March 21, 2023

Apollo Neuro Launches Wearable Designed to Keep You Asleep

It’s using AI and sound waves to go beyond tracking.

March 21, 2023

Oura Unveils Chronotyping to Optimize Sleep

Its Body Clock feature syncs with your circadian rhythm.

March 21, 2023

Gardening Linked to Improved Mental, Physical, Nutritional Health

And store-bought produce has never been more expensive.

March 14, 2023

Fount Raises $12M for Personalized Performance Optimization

Its methods rely on individual experimentation.

March 14, 2023

Researchers Say Exercise is More Effective Than Antidepressants

For better mental health, movement is medicine.

March 7, 2023

Tally Health Lands $10M for Personalized Longevity Platform

David Sinclair’s anti-aging company scales up.

March 7, 2023

Obesity Will Cost $4T Annually by 2035

Half the world will soon be overweight or obese.

March 7, 2023

WeightWatchers Acquires Sequence, Enters Obesity Drug Market

The $106M deal lets WW prescribe weight loss meds.

March 7, 2023

Kindbody Raises $100M, Reaches $1.8B Valuation

The fertility company eyes expansion, acquisitions.

March 6, 2023

Colleen Cutcliffe, Co-founder & CEO of Pendulum Therapeutics

The power of precision probiotics.

March 6, 2023

Steady Growth Pushes Xponential Fitness Over $1B in Sales

It opened a new franchise every 17 hours.

March 2, 2023

Ayble Health founder & CEO Sam Jactel

Democratizing preventative gastrointestinal care.

February 28, 2023

Planet Fitness Sets New Membership Records

The budget gym approaches $1B in annual sales.

February 28, 2023

Pickleball Venues Expand to Meet Growing Demand

The US is adding 130 courts per month.

February 27, 2023

Health Optimization Fuels Sleep Tourism

Better beds, calmer vibes.

February 27, 2023

The $10B Gummy Vitamin Boom

Turning pills into candy.

February 21, 2023

Brian McGrath Davis, Co-founder & Co-CEO of Parable

Demystifying braincare.

February 20, 2023

Grocery Chain Albertsons Launches Digital Health App

Food-as-medicine infrastructure is being laid.

February 20, 2023

Boutique Electro Muscle Stimulation Studios Scale Up

Its efficacy is being weighed against its efficiency.